Some stories begin with an intuition. Others with a clear and quiet vision, rooted deep within.
Ours began in 1970 when Sergio Tegon, on the strength of experience gained in the most important Italian fashion Groups, decided to embark on a personal adventure driven by a genuine passion for tailoring and a desire to create something that had a soul all its own.
Thus Seventy Venezia was born, the flagship of the Ca’ da Mosto Group, as an expression of a deep knowledge of Italian tailoring craft and from an aesthetic sensibility capable of combining tradition and modernity. From its origins, the brand stood out for its vocation for creating tangible beauty made of craftsmanship and a sense of proportion. Discreet elegance that adapts to everyday life while keeping its essence unchanged.
It is from this passion that Seventy Venezia for more than fifty years has transformed its vision into a recognizable and consistent identity, capable of speaking to different markets while keeping its spirit intact.
From Venice - a fluid, suspended, elusive city - the brand has drawn its sap. A city that refuses definitions and thrives on art, architecture, film, culture and design. In this living and ever-changing landscape, Seventy has found its voice that speaks of creative freedom where every blend is transformed into a refined and light aesthetic language.
Today, that original intuition continues thanks to the commitment of Pierpaolo, Francesca and Giovanna Tegon, contemporary crafters of the vision that originated the brand. A new generation that not only cherishes family values but also projects them into the future, interpreting the languages of the present by carefully following the evolving expressions of everyday life. Pierpaolo is the Group CEO, Francesca is the Creative Director while Giovanna is the Commercial Relations Manager. Together, they transform the original vision into a living balance between tradition and innovation, deep roots and contemporary spirit.
